Chanel Joues Contraste Powder Blush in Malice for Summer 2012

My three new Chanel Joues Contraste Powder Blushes ($43, Joues Contraste Fards à Joues Poudre in French) arrived today - finally - and I had time to grab swatch photos of one this afternoon. I selected Malice (#71), the shade that had given me pause before I ordered it, sight unseeen. On Chanel's Web site, Malice looks orange in the teeny tiny color representation. Malice isn't even close to